Highland Ridge Launches Customer Experience Software

August 2, 2021

Middlebury, Ind. - Jayco, Inc., announces the launch of a new Customer Experience Software tool across all divisions, including Jayco, Entegra Coach, Highland Ridge and Starcraft.  After months of data collection, the company has developed and tailored a custom dashboard for each dealership.  The tool utilizes Qualtric Software to provide real-time customer experience data accessible anytime, anywhere. 

The Jayco Customer Experience Software tool utilizes real-time feedback along the customer journey starting at the time of purchase of the unit and throughout their service experiences along the way.  This data downloads directly into the dealer specific dashboard and utilizes the Net Promoter Score (NPS) metric to easily measure the satisfaction and loyalty of the customer. 

“We are excited to unveil the new Jayco Customer Experience Software across all of our divisions.  There has been a mountain of work done behind the scenes by our Customer Service team, in conjunction with Qualtrics, preparing for this launch.  We now have a powerful tool that allows dealers to instantaneously see exactly what customers love about their RV experience and track that performance over time.  This tool will be a major part of the new Gold Circle dealer program launching later in the year.  These will be two key ongoing initiatives as the Jayco divisions further our commitment to exemplary customer satisfaction,” stated Ken Walters, Jayco, Inc. President. 

About Jayco, Inc.

Jayco, Inc., manufactures and markets towable and motorized RVs through its Jayco, Starcraft, Entegra Coach, and Highland Ridge RV divisions.  For more information about Jayco or its products, call 1-800-RV-JAYCO, or write to Jayco at PO Box 460, Middlebury, Indiana 46540.

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